Topic: New Media Art: Private Collections and Public Space Applications

Time: July 27, 2024 (Saturday) 15:00-17:00

Address: Report Hall, 2nd Floor, Guanshan Yue Art Museum

Lecture method: offline on-site lecture+WeChat video account

Cao Yuxi graduated from both the Central Academy of Fine Arts and the Computer Arts Department of the New York Academy of Visual Arts. His works span across new media art installations and live performances of sound visualization, creative programming and data visualization, as well as contemporary art using artificial intelligence as a material for ready-made art methods, public art in the form of lighting or projection, and any cross-border form generated or circulated through digital media. His works are often exhibited in various contemporary art museums and new media art festivals, and are also frequently transformed into public art projects. In 2022, Cao Yuxi served as the visual effects director for the opening ceremony of the Beijing Winter Olympics.

In the contemporary art world, "new" media art not only promotes cooperation, communication, and healthy competition among artists, but also triggers new understanding and dialogue between collectors and the general public. New media art is centered around technology, integrating cutting-edge technologies such as digital technology, virtual reality, and augmented reality to create unprecedented artistic experiences. However, for collectors and the general public, understanding and appreciating these technology-based art forms has become a new challenge.

Cao Yuxi, a rising new media artist, will delve into this issue in depth in this lecture. He will share his experience in the art market, explain how to apply new media art works in private collections and public spaces, and how to find a balance between artistic creation and commerce, considering the core concept of "growth" in new media art, constantly moving towards new inspiration goals to create forward-looking and innovative art works. Cao Yuxi will also introduce the progress of his latest project, share his observations and reflections on the current creative landscape of new media, showcase his latest explorations and attempts in the field of new media art through his future project planning, and inspire the audience to think about how to better understand and participate in this constantly developing art form.

July 19, 2024